Industry Spotlight: Angel Medina
Founder of TODOS Media & Co-Owner of República & Co.
Published September 16, 2025
Written by: Carolina Nascimento
This month’s spotlight features Angel Medina, a multidisciplinary creative whose work bridges storytelling, media, and Portland’s culinary and cultural landscapes. As Founder of TODOS Media and Co-Owner of República & Co., Angel is helping shape the way Portland tells its stories – through food, film, and everything in between.
Originally from Southern California, Angel moved to Portland in 2010 after just one visit. “I came here for 24 hours on a beautiful 70-degree day in May. A month later, I was living here,” he says. With no job lined up, he jumped into freelance creative gigs and eventually launched his first coffee roasting business as a way to raise funds for DACA recipients. That initial step into community-rooted entrepreneurship led to the launch of Kiosko and La Perlita – two of Portland’s most beloved cafés.
In the early days of the pandemic, Angel returned to Portland from a paused production project in Mexico and, alongside his now-wife and business partner Chef Olivia, launched Reforma Roasters and República. The restaurant became a breakout success, earning honors like Restaurant of the Year, a James Beard nomination, and national recognition from Bon Appétit. But while República was making headlines, Angel was quietly building something new: a storytelling platform grounded in culture, identity, and experimentation.
“We did all of this through well-crafted social media and storytelling. This was truly the foundation of what TODOS Media now is,” he explains. Officially launched in 2024, TODOS Media began with the production of 10 micro-series, 24 hours of original content, and quickly grew an audience of over 10,000 subscribers. The platform has since evolved into a home for longer-form work, including docuseries, scripted shows, and episodic content rooted in lived experience.
Recent projects include Humble Kitchen, which was submitted to Sundance as a docuseries, and Memorable, which won Best Screenplay and was nominated for Best Cinematography at the OWToronto Film Festival. Most recently, Memorable was selected by the Georgia Latino International Film Festival (GALIFF), where it will screen later this month. TODOS has also wrapped production on RCTID Season 2, hosted by Hassan Thomas, as well as Her Way by Kelsey Glasser, with even more projects in the pipeline!
TODOS operates right in the heart of Portland, out of a studio above one of Angel’s restaurants near the North Park Blocks. “Much of what we’ve filmed has centered around the themes we find in our city,” he shares. For Angel, Portland is more than a backdrop — it’s a source of creative energy. “I hope the approachability never changes. We have everything. More importantly, plenty of talent to pull from, and an organization that truly is going to help you maximize every dollar you invest into our city during your time here on production.”
When asked what advice he’d give to aspiring creatives in Portland, whether in food, film, or storytelling, his answer is simple: “Do the work. Find good mentors. Get 8 hours of sleep and drink plenty of water.”
Whether building businesses, platforms, or series that spotlight culture and community, Angel Medina continues to expand what’s possible—redefining not just what it means to create in Portland, but who gets to do it, and how.
Follow TODOS Media for new releases and updates at watchtodos.com